October 26, 2022 | Written by Steve Whittington

Webinar: Why Do You Need A CRM?

Customer relationship management (CRM) is technology that allows your business to manage all of your company's interactions and communication with customers. It is a platform that connects all of the data from your prospects, subscribers, leads and customers into one place - making your CRM platform the single source of truth about your customer.

CRMs allow you to streamline your business processes, therefore saving you time, money, and reducing stress. You will be able to:

  • Reduce human error
  • Build sales forecasts you can trust
  • Have a single source of truth and real customer data
  • Employ smooth data transitions between staff or with onboarding

In our webinar, Roadmap President Steve Whittington reviews why organizations need a CRM, how to get value out of them, and how to successfully implement a CRM. 

Ready to learn more? Watch our webinar and download his slide deck for a more in-depth look at Customer Relationship Management systems.

Want to skip to the slides?
Download Why Do You Need a CRM Webinar Deck Here

And to learn more about the benefits of CRMs, check out our blog post. Or find some helpful information about our favourite CRM HubSpot here. We're happy to help you find the CRM that's best for your business.

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