Our process is collaborative, transparent, and tailored to your goals.
Your business is unique. It has its own strengths, weaknesses, challenges, and opportunities. To define success, and a plan to get there, you’ll need a partner that understands this identity. No matter what services you may need, understanding you, your goals, and your business is the foundation for our Roadmap.
The initial meeting is all about getting to know each other. We want to understand you and your brand, the problems you want to solve, your goals and timelines to achieve them. You will learn about who we are and get to meet the people that you’ll work with throughout the process.
Now that we’ve learned the outcomes we’re trying to achieve, it’s time to uncover how we’re going to get there. To do this we conduct discovery activities, sometimes they include a simple questionnaire or a formal workshop depending on your goals. This allows us to understand your marketplace and business to deliver a recommended solution that has been created with your input.
The solutions from the discovery process can look very different. It could be anything from a quick two week project, to a four month website build, or even a complete go to market strategy with ongoing execution for the year. We build what will make the biggest impact for you and your business. You sign off on this solution and from here we get into the work.
Roadmap has an incredible team in-house to help you achieve the business goals and plan we’ve outlined in the last steps. Throughout this process we always strive to create exceptional results and act as your advisor to offer guidance. We believe in building lasting relationships so our goal is to always be the team you can rely on and trust to provide ongoing support and solid advice.
We measure the results of each initiative and analyze the data to report back to you. This allows us to measure our success and make objective decisions on what is working and what might need to be changed. Ultimately, we’re accountable to your goals.
This depends on the engagement. Simple website builds can be created in 4 - 6 weeks from signing to going live. Customer research can be completed within a month, while other projects can be 4- 6 months, and go to market strategies are at minimum a 6 - 12 month engagement. Results of course vary with the scope of work being done or the problem being solved.
Provide access to organization information, marketing access, and be prepared to do some deep work of understanding your customer and organization needs.
Clients often wonder when they are going to see the first designs? When will they receive something? Our process is about building a foundation so when work starts it is done with the best understanding of achieving results.
Yes - we have a non-disclosure agreement to be signed as part of our process.
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