Podcast Episode 14: Scaling Startups with Systems and Authentic Leadership Featuring Shannon Havard 

Shannon shares lessons from her corporate media background and how she applied them in the startup world, from establishing KPIs and sales infrastructure to navigating crises with resilience. She also dives into the importance of authentic leadership, empowering teams in hybrid environments, and using transparent data systems to drive alignment and growth. This conversation is packed with insights for anyone scaling a startup or leading sales through change.

Episode Takeaways:

• Startups need systems to scale. 
  Shannon emphasized that building KPIs, processes, and sales infrastructure early creates the foundation for predictable growth. 
• Authenticity is a leadership superpower. 
  By showing up as yourself and empowering people to do the same, you create trust and resilience within your team. 
• Hybrid and remote environments require intentional connection. 
  Leaders must be deliberate about communication and transparency so teams feel aligned, supported, and motivated. 
• Data is only useful if it’s visible and trusted. 
  Transparent reporting systems keep everyone on the same page and help leaders make faster, smarter decisions. 

If you found this valuable, make sure to subscribe to Driving Growth wherever you get your podcasts for more strategies on building a scalable revenue engine. New episodes are available on the first and third Wednesday of each month.

• Apple Podcasts: https://podcasts.apple.com/podcast/id1798562608 
• Spotify: https://open.spotify.com/show/7oPqQgSxiCjI9hlopITT1x?si=cbbd8ed459c248eb 

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